Home Staging Statistics | Interiority Complex ®

Staging Facts and Statistics

Click here for more photos of our staged listings

According to an article posted in USA Today in October of 2006, “When Coldwell Banker Residential Brokerage in Los Altos, Calif., looked at nearly 2,800 properties in eight U.S. cities in 2004, they found that the “staged homes” (another common term for real estate packaging), on average, sold in half the time that the non-staged homes did. The sellers with homes that were effectively packaged ended up with 6.3% more than their asking price, on average.” Click here to read the entire article. In addition, home staging is the topic of the hour and is constantly being featured in the media. Click here to see more segments featuring Interiority Complex’s Owner, Ashley Whittenberger, interviewed on Fox 7′s Good Day Austin.

Which Home Repairs Result in the Greatest Return on Investment (ROI)?

In HomeGain’s Prepare-to-Sell study (Click here to visit HomeGain’s website) real estate agents said that it is the small improvements that pay the biggest dividends when a home is sold. The majority of agents who were surveyed normally advise homeowners to do as little as possible – such as perform touch-ups on floor tiling instead of replacing the entire floor or shampoo the carpets instead of replacing them.

The following is a summary of the results of HomeGain’s 2009 national survey, based on the ten areas of home improvement identified by real estate agents in HomeGain’s original survey in 2003.

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HomeGain surveyed over 2,000 real estate agents in each of the U.S. regions. All agents might not necessarily agree on the same pre-sale strategy. See ”% of agents recommending“ column above. Differences of opinions may vary based on the climate of the market, region of the country or condition of the home in question. The percentage of agents that agree on the positive impact of a particular pre-sale activity is summarized here.

Home Staging Calculator

Interiority Complex talks about staging:

June 29, 2010 – Home Selling Success Summit: Home Selling Success Telesummit

Click here to see our regular appearances with great staging tips on Fox 7′s Good Day Austin.

Energized Seller:

From a July 31, 2008 article in the New York Times…

“Deanna Kory, a sales agent and senior vice president for the Corcoran Group, a Manhattan real estate company, said she finds that staged homes sell faster and for more money than comparable homes in the same area.” Click here to read the full article. “All Their Worlds a Staging – New York Times”