Conceptual Home Staging

Conceptual Staging is an excellent sales tool for builders, onsite sales consultants, Realtors and For Sale Buy Owner sellers.  Conceptual Staging offers an affordable alternative for when your budget does not allow for a fully-executed staging. Conceptual staging is a tool which you can use to market YOUR listings and STAND OUT FROM THE REST.

How does conceptual staging work?

Step 1: Send us professional, high quality photos of your vacant listing. (We require you send the photos in JPG format, 400 to 1024 pixels in width.) Also, with each photo, send a general description of the purpose and general design style of the room you would like illustrated (i.e. teens bedroom, contemporary dining room, tradition bedroom, etc.). Step 2: We will send you the virtually staged photos via e-mail. (Usually within 7-10 business days). Step 3:Add the photos to your website, marketing collateral, flyers, brochures, websites,  eflyers,  classified ads. Most importantly, we suggest you prominently display the photos IN THE ACTUAL LISTING, so that when prospects are viewing the empty home, the conceptual renderings will help them visualize the potential.  Be sure you familiarize yourself with our BEST VIRTUAL STAGING PRACTICES below.

BEST CONCEPTUAL STAGING PRACTICES

• It is important to remember, the purpose of conceptual staging is to help prospects imagine the possibilities of a home.
• We will not change any structural elements of the home, or add items that would not usually convey with the home (other than decorative window treatments).
• We will not change structural elements or views OR add landscaping, pools, built-in fountains, etc.
• We recommend using before and after photos in your marketing materials with the tagline “Imagine the possibilities”, “Conceptual design” (or similar) in the after photos, so as not to cause confusion among potential buyers.
• To read more, about our opinions on this click here.

If you would like to order physical copies of the photos or want them mounted on foam core poster board and easels for your model, specs or listings…

If you are in an area we currently service, we can coordinate and execute this all of this for you. Click here for general pricing information on our custom virtual or conceptual staging packages. If you are not in an area we service, we can coach you on how to coordinate this. Got questions? Click here to contact us.

Check out Virtual/Conceptual Staging & Interiority Complex in the news:

Remember, when listing a property, a good picture is worth 1,000 words, AND money in your pocket. Read on for information on how to take great real estate photos:

Click here for “Take Better Real Estate Photos” on HGTV’s Front Door.

Click here for more information on taking great real estate photos.

Ready to get started?  Click here to contact us today.